Colombia Travel Mart 2026 Corferias Bogota Business Guide

Colombia Travel Mart 2026: Latin America's Premier Tourism Business Event

Colombia Travel Mart 2026 returns to Corferias in Bogotá this February, establishing itself once again as the most important B2B tourism event in Latin America . Organized by ProColombia, Colombia's government agency for international tourism promotion, this premier trade show brings together hundreds of international buyers, Colombian tourism suppliers, and industry professionals for three days of networking, business negotiations, and strategic partnerships .

Since its inception, Colombia Travel Mart has grown from a regional event into a globally recognized platform that showcases Colombia's diverse tourism offerings—from Caribbean beaches and Andean mountains to Amazon rainforest and Pacific coast destinations . The 2026 edition promises to be the most ambitious yet, featuring over 300 Colombian suppliers, 200+ international buyers from 50+ countries, and countless business opportunities that drive Colombia's tourism industry forward.

This comprehensive guide provides everything you need to know about Colombia Travel Mart 2026, including event dates and location, registration processes, exhibitor and buyer information, networking opportunities, accommodation options, transportation guides, and insider tips for maximizing your business experience at this pivotal industry event.

Event Overview: Dates, Location, and Scale

When: February 2026 (Exact dates typically announced 6 months in advance; historically held in mid-February)

Where: Corferias International Business Center, Bogotá, Colombia

Venue Address: Calle 37 # 60-51, Bogotá, Colombia

Event Hours:

• Setup Day: Day before event (exhibitors only)
• Business Days: 9:00 AM - 6:00 PM (three consecutive days)
• Networking Events: 6:00 PM - 9:00 PM (evening receptions)
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• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Event Scale:

• Exhibition Space: 15,000+ square meters
• Colombian Suppliers: 300+ companies
• International Buyers: 200+ from 50+ countries
• Expected Attendees: 5,000+ professionals
• Business Meetings: 3,000+ scheduled appointments
• Countries Represented: 50+ international markets
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Why February?

February in Bogotá offers ideal conditions for business events:

• Dry season with minimal rainfall
• Comfortable temperatures: 10-20°C (50-68°F)
• Post-holiday business momentum
• Perfect timing before peak tourism season
• International buyers can plan spring/summer promotions
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• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

What Is Colombia Travel Mart?

Colombia Travel Mart is Colombia's flagship international tourism trade show, organized annually by ProColombia to promote the country as a premier tourism destination and facilitate business connections between Colombian tourism suppliers and international buyers .

Event Objectives:

• Promote Colombia: Showcase Colombia's diverse tourism products and destinations to international markets
• Generate Business: Facilitate B2B meetings that result in concrete business agreements and partnerships
• Strengthen Relationships: Build long-term relationships between Colombian suppliers and international buyers
• Market Intelligence: Provide insights into international tourism trends and market opportunities
• Industry Development: Support the growth and professionalization of Colombia's tourism sector
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• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Key Features:

• Scheduled Business Meetings: Pre-arranged one-on-one meetings between buyers and suppliers
• Exhibition Hall: Booths showcasing Colombian destinations, hotels, tour operators, and tourism services
• Networking Events: Evening receptions, gala dinners, and cultural presentations
• Educational Sessions: Workshops, seminars, and presentations on tourism trends and best practices
• Familiarization Tours: Post-event tours for buyers to experience Colombian destinations firsthand
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Who Should Attend?

For Colombian Suppliers (Exhibitors):

• Hotels and Lodging: Boutique hotels, resorts, hostels, eco-lodges, haciendas
• Tour Operators: Adventure tourism, cultural tours, eco-tourism, luxury travel
• Destination Management Companies (DMCs): Local experts offering comprehensive services
• Airlines and Transportation: Domestic carriers, bus companies, car rental services
• Restaurants and Gastronomy: Fine dining, local cuisine experiences, food tours
• Attractions and Activities: Museums, theme parks, adventure sports, cultural sites
• Tourism Boards: Regional and city tourism authorities
• Travel Technology: Booking platforms, tourism software, digital marketing agencies
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• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
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For International Buyers:

• Travel Agencies: Retail and wholesale travel agencies
• Tour Operators: International operators specializing in Latin America
• Online Travel Agencies (OTAs): Digital platforms selling travel products
• DMCs: Destination management companies seeking Colombian partners
• Corporate Travel Managers: Companies organizing business travel to Colombia
• Travel Media: Journalists, bloggers, influencers covering travel
• Airlines: International carriers exploring routes to Colombia
• Cruise Lines: Companies operating Caribbean and Pacific cruises
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• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

For Industry Professionals:

• Tourism Consultants: Advisors and strategists
• Academics and Researchers: Tourism studies professionals
• Government Officials: Tourism ministry representatives
• Investors: Those interested in Colombian tourism projects
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• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Registration and Participation

For Colombian Exhibitors:

Application Process:

1. Early Registration: Opens 6-8 months before event (typically August-September 2025)
2. Online Application: Complete form on ProColombia website
3. Documentation: Submit business registration, tourism license, company profile
4. Review Process: ProColombia evaluates applications based on:
   • Company legitimacy and tourism credentials
   • Product quality and market potential
   • Previous participation (if applicable)
   • Diversity of tourism offerings
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5. Acceptance Notification: Typically 2-3 months after application
6. Booth Assignment: Assigned based on category and seniority

Costs for Colombian Exhibitors:

• Booth Space: Often subsidized by ProColombia for qualified companies
• Basic Package: May include booth, furniture, basic electricity
• Additional Services: Extra electricity, internet, storage (additional cost)
• Marketing Materials: Brochures, banners, promotional items (exhibitor responsibility)
• Staff Travel/Accommodation: Exhibitor responsibility
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• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Requirements:

• Valid Colombian business registration (RUT)
• Tourism sector registration (RNT)
• Active tourism operations
• Commitment to attend all event days
• Professional booth presentation
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• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
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For International Buyers:

Application Process:

1. Pre-Registration: Opens 4-6 months before event
2. Online Application: Complete buyer registration form
3. Company Verification: Provide proof of tourism business operations
4. Buyer Profile: Detail target markets, product interests, purchasing volume
5. Approval: ProColombia reviews and approves qualified buyers
6. Travel Arrangements: Some buyers may qualify for:
   • Partial travel subsidies (flight assistance)
   • Hotel accommodations (2-3 nights)
   • Local transportation
   • Event meals and receptions
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Buyer Qualifications:

• Established tourism business (minimum 2 years)
• Active sales of Latin American or Colombian products
• Purchasing power and decision-making authority
• Commitment to schedule minimum number of meetings
• Interest in developing Colombia business
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Registration Deadlines:

• Early Bird: 6 months before event (best benefits)
• Regular Registration: 3 months before event
• Late Registration: 1 month before (subject to availability)
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Event Schedule and Activities

Day 1: Opening and Business Meetings

• 8:00 AM - 9:00 AM: Registration and welcome coffee
• 9:00 AM - 10:00 AM: Opening ceremony and keynote presentations
  • ProColombia director welcome
  • Ministry of Commerce/Tourism representative
  • Industry trends presentation
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• 10:00 AM - 1:00 PM: Scheduled B2B meetings (Round 1)
  • 30-minute pre-scheduled appointments
  • Meeting rooms organized by product category
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• 1:00 PM - 2:30 PM: Networking lunch
• 2:30 PM - 5:30 PM: Scheduled B2B meetings (Round 2)
• 5:30 PM - 6:00 PM: Exhibition hall open for general networking
• 7:00 PM - 10:00 PM: Welcome reception and cultural show
  • Traditional Colombian music and dance
  • Cocktail reception with Colombian cuisine
  • Informal networking opportunities
  • 👉 How to Organize School or Educational Group Expedition to Llanos
  • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
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• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
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Day 2: Intensive Business Day

• 8:30 AM - 9:00 AM: Registration and coffee
• 9:00 AM - 12:30 PM: Scheduled B2B meetings (Round 3)
  • Focus on high-priority meetings
  • Product presentations at booths
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• 12:30 PM - 2:00 PM: Working lunch at exhibition hall
• 2:00 PM - 5:00 PM: Scheduled B2B meetings (Round 4)
• 3:00 PM - 5:00 PM: Educational workshops and seminars
  • Destination presentations
  • New product launches
  • Market trend analysis
  • Sustainability in tourism
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• 5:00 PM - 6:30 PM: Exhibition hall open for spontaneous meetings
• 7:30 PM - 11:00 PM: Gala dinner and awards ceremony
  • Recognition of outstanding suppliers
  • Networking with industry leaders
  • Live entertainment
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• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Day 3: Final Meetings and Closing

• 8:30 AM - 9:00 AM: Registration and coffee
• 9:00 AM - 12:00 PM: Final round of B2B meetings
  • Follow-up discussions
  • Contract negotiations
  • Partnership finalization
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• 10:00 AM - 12:00 PM: Exhibition hall final networking
• 12:00 PM - 1:30 PM: Closing lunch
• 1:30 PM - 3:00 PM: Closing ceremony and announcements
  • Event statistics and results
  • Next year's dates announcement
  • Thank you and farewell
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• 3:00 PM onwards: Optional familiarization tours begin
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• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
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Business Meeting System

How It Works:

1. Pre-Event Registration:
   • Buyers and suppliers create profiles on event platform
   • List products, services, and interests
   • Specify target markets and preferences
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2. Meeting Request Phase: (4-6 weeks before event)
   • Buyers browse supplier profiles
   • Request meetings with preferred suppliers
   • Suppliers review and accept/decline requests
   • System suggests matches based on compatibility
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3. Schedule Optimization:
   • Event organizers coordinate schedules
   • Avoid conflicts and double-bookings
   • Ensure balanced meeting distribution
   • Accommodate special requests
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4. Final Schedule Distribution: (1 week before event)
   • Participants receive personalized schedules
   • Meeting times, locations, and counterpart details
   • Mobile app access for real-time updates
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5. During Event:
   • Check-in at meeting rooms
   • 30-minute structured meetings
   • Exchange business cards and materials
   • Take notes for follow-up
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Meeting Tips:

• Prepare: Research counterparts before meetings
• Be Concise: 30 minutes goes quickly—have key points ready
• Bring Materials: Brochures, business cards, rate sheets
• Take Notes: Document action items and follow-ups
• Be Professional: Dress business casual to business formal
• Follow Up: Send thank-you emails within 48 hours
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Exhibition Hall and Booth Setup

Booth Categories:

• Standard Booths: 3m x 3m (9 sqm)
  • Basic furniture (table, chairs)
  • Company name signage
  • Basic lighting and electricity
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• Premium Booths: 3m x 6m (18 sqm) or larger
  • Enhanced visibility locations
  • Additional furniture and features
  • Better electrical capacity
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• Destination Pavilions: Regional clusters
  • Grouped by Colombian regions
  • Shared branding and design
  • Collaborative presentations
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• Sponsor Booths: Prime locations
  • High-traffic areas
  • Enhanced branding opportunities
  • Premium features
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• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Booth Design Guidelines:

• Professional Appearance: Clean, organized, branded
• Visual Appeal: High-quality images of destinations/products
• Interactive Elements: Tablets, videos, VR experiences
• Marketing Materials: Brochures, business cards, promotional items
• Cultural Elements: Colombian music, crafts, or refreshments
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

What to Bring:

• Company brochures and catalogs (500-1000 copies)
• Business cards (200-500)
• Product samples or demonstrations
• Tablet or laptop for presentations
• Branded giveaways (pens, keychains, etc.)
• Rate sheets and availability calendars
• Lead capture system (digital or paper)
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• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
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Networking Opportunities

Formal Networking Events:

• Welcome Reception: First evening cultural celebration
  • Traditional Colombian music and dance
  • Regional food and beverages
  • Ice-breaker activities
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• Gala Dinner: Second evening formal event
  • Awards ceremony
  • Keynote speakers
  • High-level networking
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• Coffee Breaks: Scheduled throughout event
  • Casual conversation opportunities
  • Refreshment stations
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  • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
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• Working Lunches: Buffet-style meals
  • Seating arrangements encourage mixing
  • Topic tables for specific interests
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• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
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Informal Networking:

• Exhibition Hall: Spontaneous meetings between scheduled appointments
• Coffee Stations: Casual conversations during breaks
• Booth Visits: Drop by supplier booths anytime
• Evening Events: Hotels, restaurants, bars after official hours
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• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
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Networking Tips:

• Prepare Elevator Pitch: 30-second company introduction
• Bring Plenty of Business Cards: You'll need them
• Be Approachable: Smile, make eye contact, initiate conversations
• Listen Actively: Ask questions about others' businesses
• Follow Up: Connect on LinkedIn within 48 hours
• Attend Social Events: Best networking happens informally
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• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
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Educational Sessions and Workshops

Typical Workshop Topics:

• Market Trends:
  • Global tourism trends 2026
  • Emerging source markets
  • Consumer behavior changes
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• Sustainability:
  • Sustainable tourism practices
  • Certification programs
  • Community-based tourism
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• Digital Marketing:
  • Social media strategies
  • Content marketing
  • SEO for tourism
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• Product Development:
  • Creating unique experiences
  • Adventure tourism trends
  • Cultural tourism products
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• Sales Techniques:
  • B2B sales strategies
  • Building buyer relationships
  • Negotiation skills
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• Technology:
  • Booking systems
  • Virtual reality in tourism
  • Mobile applications
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  • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
  • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Workshop Format:

• 45-60 minute presentations
• Expert speakers and case studies
• Q&A sessions
• Interactive elements
• Takeaway materials
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Familiarization Tours (Fam Tours)

What Are Fam Tours?

Post-event familiarization tours allow international buyers to experience Colombian destinations firsthand, typically offered at discounted rates or complimentary for qualified buyers.

Popular Fam Tour Routes:

• Caribbean Coast: Cartagena, Santa Marta, Tayrona, Rosario Islands
  • Duration: 4-6 days
  • Focus: Beaches, culture, history
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• Andean Region: Bogotá, Zipaquirá, Villa de Leyva
  • Duration: 3-5 days
  • Focus: Culture, gastronomy, colonial heritage
  • 👉 How to Organize School or Educational Group Expedition to Llanos
  • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
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• Coffee Region: Medellín, Salento, Coffee Triangle
  • Duration: 4-6 days
  • Focus: Coffee culture, nature, adventure
  • 👉 How to Organize School or Educational Group Expedition to Llanos
  • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
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• Amazon: Leticia, Amazon rainforest
  • Duration: 3-5 days
  • Focus: Eco-tourism, biodiversity, indigenous culture
  • 👉 How to Organize School or Educational Group Expedition to Llanos
  • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
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• Pacific Coast: Cali, Nuquí, whale watching
  • Duration: 4-6 days
  • Focus: Nature, wildlife, Afro-Colombian culture
  • 👉 How to Organize School or Educational Group Expedition to Llanos
  • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
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• Multi-Region: Combination tours
  • Duration: 7-10 days
  • Focus: Comprehensive Colombia experience
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  • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
  • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Fam Tour Inclusions:

• Accommodation (3-4 star hotels)
• Most meals
• Ground transportation
• Guided tours and activities
• Entrance fees to attractions
• Local guide services
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Application Process:

• Apply during Travel Mart registration
• Indicate preferred routes and dates
• Priority given to serious buyers with purchasing power
• Limited spots available per tour
• Some tours may require partial payment
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Practical Information for Attendees

Travel Documents:

• Passport: Valid for at least 6 months beyond travel dates
• Visa: Check requirements based on nationality
  • US, Canada, EU, UK: No visa required for tourism/business (90 days)
  • Other countries: Check Colombian consulate requirements
  • 👉 How to Organize School or Educational Group Expedition to Llanos
  • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
  • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
• Business Invitation Letter: ProColombia can provide for visa applications
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Health and Safety:

• Vaccinations:
  • Yellow fever: Recommended for Amazon and some rural areas
  • Routine vaccines: Up to date
  • Hepatitis A & B: Recommended
  • 👉 How to Organize School or Educational Group Expedition to Llanos
  • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
  • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
• Travel Insurance: Strongly recommended (medical, trip cancellation)
• Altitude: Bogotá is at 2,640m (8,660 ft)—allow time to acclimatize
• Water: Tap water safe in Bogotá; bottled water recommended elsewhere
• Security: Bogotá is generally safe; use common sense and precautions
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Money and Banking:

• Currency: Colombian Peso (COP)
• Exchange Rate: Approximately COP 4,000-4,500 per USD (varies)
• Credit Cards: Widely accepted (Visa, MasterCard, Amex)
• ATMs: Widely available; notify your bank of travel
• Cash: Carry some for small purchases and tips
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Communication:

• Mobile Phones: Most US/EU phones work; check with carrier
• Local SIM: Available at airport (Claro, Movistar, Tigo)
• WiFi: Available at Corferias, hotels, cafes
• Language: Spanish is primary; English spoken in tourism sector
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Accommodation Options

Near Corferias (Walking Distance):

• Budget: $40-70 USD/night
  • Hotels within 1-2 km of venue
  • Basic amenities, convenient location
  • 👉 How to Organize School or Educational Group Expedition to Llanos
  • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
  • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
• Mid-Range: $80-150 USD/night
  • Comfortable business hotels
  • Good amenities and services
  • 👉 How to Organize School or Educational Group Expedition to Llanos
  • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
  • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Zona T / Parque 93 (15-20 minutes):

• Upscale: $150-300 USD/night
  • Premium hotels and boutiques
  • Excellent dining and nightlife
  • Safe, modern neighborhoods
  • 👉 How to Organize School or Educational Group Expedition to Llanos
  • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
  • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

La Candelaria (Historic Center, 20-30 minutes):

• Boutique: $60-120 USD/night
  • Colonial charm and character
  • Cultural attractions nearby
  • Bohemian atmosphere
  • 👉 How to Organize School or Educational Group Expedition to Llanos
  • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
  • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Booking Tips:

• Book early—hotels fill up during Travel Mart
• ProColombia may negotiate group rates
• Consider proximity to venue vs. nightlife/dining
• Check cancellation policies
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Transportation Guide

Getting to Bogotá:

By Air:

• Airport: El Dorado International Airport (BOG)
• Airlines: Major international carriers serve Bogotá
  • Avianca, LATAM, Copa, American, Delta, United, Iberia, Air France
  • 👉 How to Organize School or Educational Group Expedition to Llanos
  • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
  • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
• From Airport to City:
  • Taxi: $10-15 USD, 30-40 minutes
  • Uber/Cabify: $8-12 USD, 30-40 minutes
  • TransMilenio (BRT): $0.70 USD, 45-60 minutes
  • Hotel shuttle: Varies, 30-45 minutes
  • 👉 How to Organize School or Educational Group Expedition to Llanos
  • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
  • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Getting to Corferias:

• From Zona T/Parque 93:
  • Taxi/Uber: $5-8 USD, 15-20 minutes
  • TransMilenio: $0.70 USD, 30 minutes
  • 👉 How to Organize School or Educational Group Expedition to Llanos
  • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
  • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
• From La Candelaria:
  • Taxi/Uber: $6-10 USD, 20-30 minutes
  • TransMilenio: $0.70 USD, 35-40 minutes
  • 👉 How to Organize School or Educational Group Expedition to Llanos
  • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
  • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
• From Airport:
  • Taxi/Uber: $12-18 USD, 35-45 minutes
  • TransMilenio: $0.70 USD, 60-75 minutes
  • 👉 How to Organize School or Educational Group Expedition to Llanos
  • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
  • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Transportation Tips:

• Download Uber/Cabify apps before arrival
• Use official taxi services (yellow taxis with meters)
• Avoid unlicensed taxis
• Allow extra time during rush hours (7-9 AM, 5-7 PM)
• TransMilenio is efficient but crowded during peak times
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Dining and Cuisine

At Corferias:

• Food court with various options
• Coffee stations throughout venue
• Restaurant options on-site
• Budget: $10-20 USD per meal
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Near Corferias:

• Local Colombian restaurants
• International cuisine options
• Cafes and quick service
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Bogotá Food Scene:

• Colombian Specialties:
  • Ajiaco (chicken and potato soup)
  • Bandeja Paisa (hearty platter)
  • Arepas (corn cakes)
  • Empanadas (fried turnovers)
  • Lechona (stuffed pork)
  • 👉 How to Organize School or Educational Group Expedition to Llanos
  • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
  • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
• Fine Dining:
  • World-class restaurants in Zona T
  • International and fusion cuisine
  • Reservations recommended
  • 👉 How to Organize School or Educational Group Expedition to Llanos
  • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
  • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
• Street Food:
  • Safe and delicious options
  • Try in busy, reputable areas
  • 👉 How to Organize School or Educational Group Expedition to Llanos
  • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
  • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Cultural Etiquette and Tips

Business Culture:

• Punctuality: Colombians value relationships over strict punctuality, but be on time for business meetings
• Greetings: Handshake common; close acquaintances may kiss on cheek
• Dress Code: Business casual to business formal
• Building Relationships: Personal connections important; take time for small talk
• Language: Learning basic Spanish appreciated
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

General Tips:

• Tipping: 10% service charge often included; additional tip appreciated
• Bargaining: Not common in restaurants/shops; acceptable in markets
• Photography: Ask permission before photographing people
• Respect: Colombians are warm and hospitable; reciprocate with respect
• 👉 How to Organize School or Educational Group Expedition to Llanos
• 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
• 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Maximizing Your Travel Mart Experience

Before the Event:

1. Set Clear Goals:
   • How many meetings do you want?
   • What products/markets are you targeting?
   • What partnerships are you seeking?
   • 👉 How to Organize School or Educational Group Expedition to Llanos
   • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
   • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
2. Prepare Materials:
   • Update company presentations
   • Print marketing materials
   • Prepare rate sheets and availability
   • Create digital portfolio
   • 👉 How to Organize School or Educational Group Expedition to Llanos
   • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
   • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
3. Research:
   • Study participant list
   • Identify priority contacts
   • Research Colombian destinations/products
   • Understand market trends
   • 👉 How to Organize School or Educational Group Expedition to Llanos
   • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
   • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
4. Schedule Meetings:
   • Request meetings early
   • Prioritize high-value contacts
   • Build in buffer time
   • 👉 How to Organize School or Educational Group Expedition to Llanos
   • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
   • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

During the Event:

1. Stay Organized:
   • Use event app for schedules
   • Take notes after each meeting
   • Collect business cards systematically
   • Track leads and follow-ups
   • 👉 How to Organize School or Educational Group Expedition to Llanos
   • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
   • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
2. Network Actively:
   • Attend all social events
   • Introduce yourself to new people
   • Visit exhibition booths
   • Participate in workshops
   • 👉 How to Organize School or Educational Group Expedition to Llanos
   • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
   • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
3. Be Professional:
   • Dress appropriately
   • Be punctual for meetings
   • Listen more than you talk
   • Follow through on commitments
   • 👉 How to Organize School or Educational Group Expedition to Llanos
   • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
   • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
4. Take Care of Yourself:
   • Stay hydrated (altitude!)
   • Get enough sleep
   • Eat well
   • Take breaks when needed
   • 👉 How to Organize School or Educational Group Expedition to Llanos
   • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
   • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

After the Event:

1. Follow Up Immediately:
   • Send thank-you emails within 48 hours
   • Connect on LinkedIn
   • Reference specific discussion points
   • Propose next steps
   • 👉 How to Organize School or Educational Group Expedition to Llanos
   • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
   • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
2. Organize Contacts:
   • Input leads into CRM system
   • Categorize by priority
   • Schedule follow-up calls/meetings
   • 👉 How to Organize School or Educational Group Expedition to Llanos
   • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
   • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
3. Evaluate Results:
   • Review meetings and outcomes
   • Assess ROI
   • Identify lessons learned
   • Plan for next year
   • 👉 How to Organize School or Educational Group Expedition to Llanos
   • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
   • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide
4. Nurture Relationships:
   • Regular communication
   • Share updates and news
   • Invite to visit Colombia
   • Build long-term partnerships
   • 👉 How to Organize School or Educational Group Expedition to Llanos
   • 👉 Oruro Carnival 2026: Full schedule, parade routes, and ticket guide (Feb 14-17).
   • 👉 Puerto Rico Travel Costs Isla Verde and Vieques Budget Guide

Frequently Asked Questions

Who organizes Colombia Travel Mart?

ProColombia, the Colombian government agency responsible for promoting tourism, investment, and exports, organizes Colombia Travel Mart in partnership with the Ministry of Commerce, Industry and Tourism.

Is there a registration fee?

For Colombian exhibitors, participation is often subsidized by ProColombia. For international buyers, qualified participants may receive travel assistance. Check with ProColombia for current year's fee structure.

Can I attend if I'm not in the tourism industry?

Colombia Travel Mart is a B2B event focused on tourism professionals. General public attendance is not permitted. However, tourism students and academics may attend with special permission.

What languages are used at the event?

Spanish is the primary language, but many participants speak English. Translation services may be available for key presentations. It's helpful to have Spanish-speaking staff if you don't speak Spanish.

How many meetings can I schedule?

Typically, buyers can schedule 15-25 meetings over the 3-day event, depending on availability and scheduling. Quality is more important than quantity.

Are fam tours free?

Familiarization tours are often offered at discounted rates or complimentary for qualified international buyers. Details vary by tour and are announced closer to the event.

Can I bring marketing materials?

Yes, bringing brochures, business cards, and promotional materials is encouraged. Consider weight limits if traveling internationally.

What's the weather like in Bogotá in February?

February is part of the dry season. Expect temperatures of 10-20°C (50-68°F) with occasional afternoon showers. Pack layers and a light rain jacket.

Is it safe to travel to Bogotá?

Bogotá is generally safe for business travelers. Use common sense: avoid displaying valuables, use reputable transportation, stay in safe neighborhoods, and be aware of your surroundings.

How do I get a visa?

Citizens of US, Canada, EU, UK, and many other countries don't need a visa for stays up to 90 days. Check Colombian consulate requirements for your specific nationality. ProColombia can provide invitation letters if needed.

Conclusion: Your Gateway to Colombian Tourism Business

Colombia Travel Mart 2026 at Corferias represents an unparalleled opportunity for tourism professionals to connect, collaborate, and create lasting business relationships in one of Latin America's most dynamic and diverse destinations. Whether you're a Colombian supplier showcasing your products to the world, an international buyer seeking new destinations for your clients, or an industry professional looking to expand your network, this event offers the platform, resources, and connections to achieve your business objectives.

With Colombia's tourism sector continuing to grow and diversify—from Caribbean beaches to Andean peaks, from Amazon rainforest to Pacific coast—the opportunities for meaningful partnerships and profitable business are abundant. Colombia Travel Mart 2026 provides the perfect environment to explore these opportunities, learn from industry leaders, and position yourself at the forefront of Colombia's tourism renaissance.

As you prepare for this premier event, remember that success comes from preparation, professionalism, and genuine relationship-building. Set clear goals, do your research, bring your best materials, and approach every interaction with enthusiasm and integrity. The connections you make at Colombia Travel Mart 2026 could transform your business and open doors to Colombia's incredible tourism potential.

Whether you're attending for the first time or returning as a veteran participant, Colombia Travel Mart 2026 promises three days of inspiration, innovation, and opportunity. From scheduled business meetings to spontaneous networking, from educational workshops to cultural celebrations, every moment is a chance to advance your business and contribute to Colombia's thriving tourism industry.

Mark your calendars for February 2026, prepare your best pitch, and get ready to discover why Colombia Travel Mart is Latin America's premier tourism business event. See you at Corferias!